Recruitment Marketing Specialist – Publican Partners & Craft Union
12 month FTC
Salary - £30k - £35k
About Us
Stonegate Group is the UK’s largest operator of pubs, bars, and late-night venues. We’re proud of our diverse portfolio and deeply committed to creating an inclusive culture that embraces individuality. By fostering an environment where everyone feels welcome, valued, and supported, we reflect the vibrant communities we serve and empower our people to thrive.
The Opportunity
We are seeking a creative and results-oriented Recruitment Marketing Specialist to join our Publican Partners & Craft Union team at Stonegate Group. The Marketing Specialist will be responsible for driving and supporting lead generation initiatives for Stonegate Group Pub Partners and Craft Union Operators. This position encompasses more than posting opportunities to relevant channels and managing recruitment media campaigns; it is integral in developing, defining, and communicating the company’s brands by highlighting and promoting our unique value propositions that distinguish us as the preferred choice for aspiring pub operators.
In this role, you will produce engaging content on pub opportunities for our website, ensuring information is distinctive and optimised for SEO. You will design, implement, and oversee recruitment marketing strategies to attract high-calibre candidates, analyse and report on campaign performance, and work collaboratively with the Recruitment team and Regional Managers to ensure campaign effectiveness. Responsibilities include drafting compelling content for social media, creating innovative marketing toolkits, managing an events and campaigns calendar, and leveraging Google Analytics to measure return on investment. Additional duties involve executing e-marketing campaigns, building robust talent pipelines, facilitating seamless candidate transitions, and determining the most effective channels and tactics for reaching target audiences. As a brand ambassador, attendance at industry events, monthly reporting on key metrics, recommending enhancements to the candidate experience, and staying current with industry and social media trends will also be essential. Outstanding copywriting abilities and a passion for employer branding are required.
Skills & Experience:
What makes Stonegate a great place to work?
At Stonegate, we believe that when you feel your best, you do your best. That’s why we’re committed to supporting the health, happiness, and overall wellbeing of every team member. From lifestyle perks and flexible support to mental health resources, our benefits are designed to help you thrive—both in and out of work.
If you have a disability as outlined by the Equality Act 2010 and require reasonable adjustments to be made during the recruitment process, please let us know in advance so that any support, aids or adaptations can be put in place to assist you. You can contact us on recruitment.support@stonegategroup.co.uk.
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